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9 questions to Loredana Falone on the capsule collection: Filou x Giulia
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9 questions to Loredana Falone on the capsule collection: Filou x Giulia

Especially for the launch of our unisex capsule collection, Filou x Giulia, we have given our Instagram followers the chance to ask some questions to Loredana Falone about the collection. Loredana, partner of actor Matteo Simoni, designed a first-ever capsule collection for us with the theme "A Wonderful World." Would you like to learn more about this exclusive collection? Then be sure to read more! Translated with DeepL.com (free version)

Filou & Friends

1. What do the sizes of this collection fit as? Will 2-3 years fit for a child with size 92?

The collection has a wider waist but is designed to be worn oversized. For example 2-3j is for a child between 92 and 98 cm. For this collection we chose to work by 2 sizes. This is for the oversized fitting, but also so that little ones can wear the pieces even longer!

2. Will we find the women's outfit in stores as well?

Yes! Filou & Friends designed matching outfits for moms for the first time. This way you can have fun twinning with your mini. And this is a great success, because meanwhile the outfit is as good as sold out!

Filou & Friends
Filou & Friends

3. What is the theme "A Wonderful World" about?

Giulia has a very broad imagination and I find it so much fun to go along with that. I often ask her questions about what her dream world looks like. That consists mainly of flying unicorns - in all colors - who afterwards become princesses. In addition, Giulia often has her head in the clouds. She wants to know who lives there and what happens there. Adorable! And of course, for this collection we were also inspired by Filou & Friends' vision of providing a carefree childhood for children.

4. How exactly does the product passport work?

Premiere! For the first time, Filou & Friends has designed a collection where each piece was provided with a product passport. Through a QR code on the inside of an item, you can learn more about the origin of the materials and production, among other things.

Filou & Friends

5. Do these items also fall within the take-back story?

Yes definitely! Did you know that you can even see the take-back value already when you scan the QR code of the product passport?


6. Will there be future collections?

Who knows, maybe there will be a sequel 😉

7. What was it like designing a collection for your daughter?

It was a unique opportunity to do this with her. A memory for life ❤. I am already looking forward to looking back on this together later.

Filou & Friends

8. What is your personal favorite from the collection?

The yellow striped combo, the denim dress and the purple blazer with the matching shorts!
Filou & Friends
Filou & Friends

9. What is Giulia's favorite piece?

Giulia always grabs the heart T-shirt and the pink set with the sun on it. She already wants to wear this every day to school 😉 . Every morning a struggle to explain to her that it's still too cold for this haha.

Filou & Friends

Discover the full capsule collection, Filou x Giulia, in all Filou & Friends stores and online at filoufriends.com


Discover the collection